Guides

Guides, tips, tricks and general advice on how to grow your business using conversational marketing and chat.

6 Tips For Collecting Valuable Customer Data This BFCM

BFCM shopping means a significant increase in marketing activity and traffic for online stores. Here's how to turn this into customer data insights.

Guides
Jonas van de Poel

What is Zero-Party Data and Why is it Important?

Finding a way to balance both privacy and customer experience is becoming increasingly important. Here's why you should be doubling down on zero-party data.

Guides
Jonas van de Poel

45 Ecommerce Chat Marketing Statistics That Matter In 2021

Here's a roundup of 45 chat marketing and other related statistics essential to setting up a sustainable ecommerce messaging strategy in 2021.

Guides
Jonas van de Poel

WhatsApp Links: Set Up Short Links and QR Codes for Business

Chatting with customers is now easier than ever with the new WhatsApp short links and QR Codes. Learn how to use these WhatsApp Business features now.

Guides
Jonas van de Poel

60+ Shopify Marketing Apps To Grow Your Ecommerce Business In 2021 [Updated]

We selected our favorite Shopify marketing apps that drive growth for your ecommerce business. Which one will you install first?

Guides
Jonas van de Poel

How to set up a D2C live commerce campaign

Live commerce is estimated to be a $60 billion market annually, already. And you can easily get started with D2C live commerce too. Here’s how.

Guides
Jonas van de Poel

7 Reasons For Cart Abandonment: How To Minimize Their Effects Now

Shopping cart abandonment: for every $100 your business makes, you’re losing out on $400. We listed 7 reasons for cart abandonment and how to avoid them.

Guides
Jonas van de Poel

ShopPop vs. ManyChat: Detailed Comparison

Figuring out which chat marketing tool to use for your business can be challenging. We wrote a detailed comparison of ShopPop and ManyChat.

Guides
Jonas van de Poel

How to set up a retail QR discount campaign

If you run a brick and mortar store, you’re probably not around 24/7. Put a QR code in your shop window to let people chat with you.

Guides
Jonas van de Poel