Jonas van de Poel

Jonas van de Poel

Head of Content and Community at ShopPop. Polyglot and wordsmith armed with fountain pen and ergonomic keyboard. Loves copywriting, marketing, and wearing shades at night.

[Infographic] Abandoned Cart Recovery: Email vs. Messenger 2021 (Updated)

Using a range of data, we looked into some of the most recent cart abandonment statistics, and how ecommerce shops can minimize this issue.

Infographic
Jonas van de Poel

5 Ways To Ensure A Rich Ecommerce Customer Experience (CX)

Most ecommerce businesses recognize customer experience as their great differentiator. Here are 5 ways to ensure a rich ecommerce customer experience.

Guest Posts
Jonas van de Poel

60+ Shopify Marketing Apps To Grow Your Ecommerce Business In 2021 [Updated]

We selected our favorite Shopify marketing apps that drive growth for your ecommerce business. Which one will you install first?

Guides
Jonas van de Poel

The Future Of Private And Consent-Based Marketing

Apple’s iOS14.5 privacy updates. Google’s third-party cookie ban. Here's what's changing and how we've anticipated to help you manage.

Chatvertising
Jonas van de Poel

How to set up a D2C live commerce campaign

Live commerce is estimated to be a $60 billion market annually, already. And you can easily get started with D2C live commerce too. Here’s how.

Guides
Jonas van de Poel

6 Best Ecommerce Marketing Strategies For New Stores

Starting an online store is one thing. But how to bring people to your ecommerce store? Here are 6 marketing strategies new stores can focus on.

Guest Posts
Jonas van de Poel

7 Reasons For Cart Abandonment: How To Minimize Their Effects Now

Shopping cart abandonment: for every $100 your business makes, you’re losing out on $400. We listed 7 reasons for cart abandonment and how to avoid them.

Guides
Jonas van de Poel

ShopPop vs. ManyChat: Detailed Comparison

Figuring out which chat marketing tool to use for your business can be challenging. We wrote a detailed comparison of ShopPop and ManyChat.

Guides
Jonas van de Poel

Ultimate Guide: Facebook Click-to-Messenger Ads 2021 [Updated]

Click-to-Messenger ads are one of the fastest-growing Facebook ad formats. Become a master at using them for your Messenger and chat marketing campaigns.

Chatvertising
Jonas van de Poel